Advertisement

Applebee's Gives Up On Millennials After Failed Rebranding Efforts

02:14
Download Audio
Resume
Applebee's recently announced it will close more than 130 restaurants by the end of the year, after rebranding efforts failed to attract millennials. (Getty Images)
Applebee's recently announced it will close more than 130 restaurants by the end of the year, after rebranding efforts failed to attract millennials. (Getty Images)

Related:

Advertisement

More from WBUR

Listen Live
Close